"Adventure Capitalists" can succinctly be described as "Shark Tank" for outdoor enthusiasts. In each hourlong episode, hopeful entrepreneurs pitch the investors -- the titular "adventure capitalists" -- their ideas for new outdoor products. The investors then head out into the world, going on expeditions through a variety of challenging terrains, to experience the products firsthand to see if they live up to the entrepreneurs' claims. If the tests are successful, the potential backers can choose to make a large investment in each product. The investors who have the option to change the entrepreneurs' lives include former NFL player and TV host Dhani Jones, former Olympic skier Jeremy Bloom and American gymnast and Olympic gold medalist Shawn Johnson East.